Search Engine Optimization (SEO) refers to the method used to increase a website’s position on search engine results pages (SERPs) on sites such as Google, Yahoo, or Bing.
Developing an SEO strategy for your business can help draw consumer traffic to your website as well as grow your sales and revenue.
SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site. Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the web site’s trust.
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